“If government is saying the regulations are important, they should be putting in funding to back it up.”- An in-depth analysis of local authority officers’ perspectives of the Food (Promotion and Placement) (England) Regulations 2021

Table 1 Food (Promotion and Placement) Regulations 2021

Who is impacted? ✓ Medium and large businesses (with 50 employees or more) ✓ Stores with a relevant floor area of 2000 sq.ft or more ✓ Online retailers ✓ Non-food retailers (such as DIY stores, pharmacies, and clothes stores) What is restricted? ✓ High fat, sugar, and salt (HFSS) prepacked food and drinks in thirteen categories ✓ HFSS score is defined using nutrient profile model ✓ Volume price promotions on HFSS foods *e.g. BOGOF, 50% extra free, 3 for 2, 3 for £10 in-store or online* ✓ Placing HFSS items in prominent locations in store *e.g. within 2 m of checkout, within 2 m of a designated queuing area, store entrances, aisle ends,* etc ✓ Placing HFSS items in prominent locations online *e.g. on homepages, checkout pages, ‘favourites’ products page, pages not opened intentionally by the consumer,* etc Who will enforce? Local authorities ✓ Trading standards officers ✓ Environmental health officers

ISSN: 1741-7015